Friend from California
We achieved many successes. The Friend from California campaign for the CPB was recognized as the best PR campaign in the food sector in the key PR industry competition – Złote Spinacze 2016. The Jury awarded People PR and CPB with Silver Clip. This was the highest award granted in food sector category at that time. In addition, the campaign was ranked in the group of the three best projects nominated in the top – efficiency category.