Facebook live. We run ongoing social media communication for the California prunes industry in Poland, managing profiles on Facebook, Instagram and Pinterest. In 4 years, we’ve built a community of over 30,000 followers from the scratch. We regularly provide fans with inspiration and recipes, while encouraging them to experiment and learn new flavors.
Among number of activates in June 2018, we organized a special FB Live project, in which we collaborated with: Kitchen + culinary TV star, Marieta Marecka and nutritionist expert Barbara Dąbrowska. In combination with a professional implementation team, we have created a live broadcast program that engaged thousands of people. One of the episodes of FB live can be seen at this link.