As a long-standing partner of US food and agricultural associations, we have been helping our clients connect with trade, and consumers across Poland via award-winning campaigns.
Food promotion boards from the United States include organizations that manage communication programs that support US food exports worldwide. In recent years we have delivered communication services for several entities, such as Califonia Prune Board (Europe), USA Dry Pea & Lentils Council.
Tailor-made activities consisted of a vast array of PR tactics such as media and influencers relations, social media, content development – including industry newsletters, e-books, recipes videos, food trade shows, trade missions, B2B meetings, chefs relations, new products development, market survey, analysis, etc.
Our effort generated fantastic results which have been proven by high media coverage, rising brand awareness indicators, and ultimately growing business opportunities. The hard work of our team has been also appreciated by the PR industry. The PR campaign called “Friend from California” has been awarded a Silver Clip in the food sector category in the 'Złote Spinacze 2016 Award' and ranked as one of the three most effective campaigns of the year.
